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About US Page : Don’t Go In Naked, Just K.I.S.S.

Posted by on Sep 30, 2012 in Branding, Building Relationships, Communicate, Featured, Hidden Value, Solution, Technology

About US Page : Don’t Go In Naked, Just K.I.S.S.

Have you ever thought about what makes you memorable to others? Face to face meeting is the easy part but what about when you are found online first? Whether you are a corporate entity or a personal brand online representation can become lost in a sea of anonymity. It is always the relationship and trust that builds the friendship and makes the sale. K.I.S.S rules apply here. On your site you want to guide your site traffic with ease to the trusting part of equation and an...

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Buzz Voice: OMG My Blog Reads To Me!

Posted by on Sep 28, 2010 in Blogging, Building Relationships, Communicate, Hidden Value, Tech

I originally met John Atkinson at South By Southwest in 2010 (SXSW) in the blogger lounge. He had a very unusual product and being a tech junkie I had to try it. John and his partner Roy Georgia had developed a product that easily installs on your blog and reads your posts to anyone who visits. It also is compatible on mobile products, PC and so on. You can tell a lot of testing and research went into this product. Even the audio software is clear and crisp! There is a...

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How To Create Your Boundary Matrix. Work To Live NOT Live To Work

Posted by on Sep 26, 2010 in Blue Blazing Media, Communicate, Featured, Hidden Value, Influential Women, Jive From The Hive, new business, Personal Branding, Social SEO, Technology, time management

How To Create Your Boundary Matrix. Work To Live NOT Live To Work

Sundays are the most special days of the week. Over at WhenToZen.com we discuss how to find balance amongst an online entrepreneurial work style. So today I am going to share with you how I manage my Sundays so my week is not eaten up by boundary breaking activities. My week can easily get absorbed by phone calls, e-mails, twitter addiction, and the continual onslaught of new information and links on Facebook. These all have the same result; they steal away from my...

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My Online Doorbell. How To Turn Your Brand Evangelists Into Anti-Evangelists

Posted by on Mar 26, 2010 in Bad Branding, Branding, Building Relationships, Communicate, Community, Featured

This one in a series of posts that make up “The Community Manager’s Toolbox”.   When does company contact reaches the point of becoming an annoyance? When do you start to feel resentful that your own time management is being challenged? Incessantly ringing my door bell multiple times does not make me want to buy your product more. It is becomes and annoyance. An annoyance is also the one element of company communication that will always produce the...

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Who Do You Want To Meet At South By South West ? SXSW 2010

Posted by on Mar 11, 2010 in Business, Communicate, Community, Conferences, Events, networking, Social, Tech

It is the night before I fly out to Austin for SXSW Interactive Festival and I am so excited. SXSW 2010 is sure to be a blast and I’m eager to meet those I have not met before. I totally encourage you to come say “Hello” if you see me. I have more than a handful of appointments, brain storming sessions lined up which always turns in impromptu meetings in the hallway! I also own Blue Blazing Media and we are growing digital marketing group. I definitely...

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Influential Women of the Web in 2010

Posted by on Dec 17, 2009 in Business, Communicate, Community, Influential Women, Twitter

(Disclaimer: No one on this list willingly grows social media facial hair.) It’s January and I despise the “2010 lists” as they all end up being popularity lists with no value. This list crosses many verticals but all use online technologies to benefit their particular brand. This list is unique as it is a collection of women who are in technology or are using an array of  tech tools online including social media. They are implementing their ideas and...

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Series: Finding Hidden Values In Your Community’s Content In 2010

Posted by on Dec 13, 2009 in Communicate, Community

Your community is diversified as your readers or viewers likes and dislikes differ. Everyone visits your site for different reasons with different expectations. A great community manager tests your content that works and content that does not. In conjunction with site traffic results it is easy to determine your community’s content strengths and weaknesses. Another service that I am a fan of is CrazyEgg and ClickTale. Crazy Egg show heat maps over your site, Cick tale...

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Series: Finding Hidden Value – New Ebook – Creating Captivating Content Online

Posted by on Dec 1, 2009 in Communicate, Community, content, Conversational, Ebook, Events, Series, socialmedia, Solution

Community building and management  is one of those areas in which I excel at. The enjoyment that I get by creating a “buzz” around a brand online to me is just well the cat’s meow. It is that raw talent that has inspired two other communities Women of Web 3.0 and RetailSherpa.org. Recently, I attended the Social Fresh #SoCruise with a select group of distinguish group on individuals who are considered elite in their particular area of focus. It was a...

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